Controversial health influencers have recently started facing lawsuits over their deceptive marketing claims.

The Liver King, whose real name is Brian Johnson, became famous for his controversial raw meat-based diet. In his YouTube videos, some of which have garnered millions of views, he eats raw organs and advocates for an “ancestral lifestyle.”

Johnson is also seemingly effortlessly ripped, which is what inspired some of his 290,000+ subscribers to follow his diet in the hopes of obtaining his physique.

However, in December 2022, Johnson back in May. “Even if a person has fitness credentials, if they don’t also have proper training in nutrition, I would tread carefully. Make sure they’re staying in their lane.”